Tag: Website Redesign Services

How to plan the best website redesign for achieving success?

How to plan the best website redesign for achieving success?

Are you dealing with low sales? Higher cart abandonment rate? A poor web design can hurt your online sales and profits. May be, it is time to look for website redesign services to help you build an attractive and engaging business site. No matter what your company size is, you should consider web redesign services from time to time. It is not necessary to revamp the complete website when considering a site redesign. You can just make a few changes and you’re ready to get started.

Proper research and planning can help you make the most out of your website redesign project. Visualize increasing engagement by nurturing leads at the correct time or in fact increasing B2B customer loyalty by understanding what cause satisfaction. Surge product awareness. Make some work on internal and external operations for better results. Additionally, do some necessary changes in post-sale support. Ultimately help business succeed. Now consider doing all these things within the help of a truly integrative, easy to use, flexible and responsive web system.

Businesses interact with other businesses on multiple available channels, but few agencies optimize engagement across the social landscape to advantage a competitive advantage. How about your commercial?

Rebuilding your website requires a lot of time and resources. You need to look for an experienced web design agency to deliver successful websites.  Website redesign services are very much vital now days as it bring brand values to the business and for that selecting website redesign company is equally important.

Essential tips to plan website redesign

Slow page loading time needs to be fixed

It is a universal fact that people do not like to wait for anything in today’s busy lives. If your website takes more than 3-4 seconds to load, you could be losing a lot of potential customers. It is important to make sure that your web pages load in less than 3 seconds.

It is advisable to check the page load speed over Google’s recommended Page Speed Tool website and get ranking on both Mobile and Desktop version. Many Web Design Agency initiate their work by analyzing existing presence by checking these scores and to show their clients the progress they made. The more optimized your website and the greater quality its hosting, the faster it will load for most customers. Some aspects of page speed – such as a user’s location and their connection speed – can’t be controlled, but many others can.

Think “Mobile First”

With the increasing use of mobile devices, you should make sure that your site is mobile-friendly. There are greater chances that your visitors will browse your website from their mobile phones instead of desktops and laptops. If you haven’t built a responsive website yet, it’s time to hire the best web design company in India to revamp your business site.

As long as the necessary and essential steps are taken to optimize fully for mobile users, the most impactful method really depends on how easily you can make your side mobile friendly. Identify which works the best for your online website presence, before jumping into it. Make sure a responsive design layout is compatible with all relevant browsers and retains the integrity of your user experience & design

Seamless User Experience

There are a lot of elements you would need to change while redesigning your website. Keep in mind your target users and invest in an attractive User Experience (UX) design that engages the users. The users should be able to find what they’re looking for with minimum number of clicks, and enjoy a smooth browsing experience.

User experience acts as a key element to track changes over time and expressing the iterations of your product to those of the competitors in creating much better and more efficient products. When you start with User Experience, you’ll be shifting your agenda from entertaining search engines to pleasing humans. Web Design company in India often take this phenomenon into account.

Strong visual elements

Nobody can ignore the importance of strong visual elements for a website. Look for website Redesign Company that can help you get high quality and custom images, illustrations, and videos. Replacing the existing images and videos can have a positive impact on the sues of your business.

Most agencies who hire website design companies to rebrand their businesses expecting these major changes. Visual elements not only make their website trendy but also made a huge impact on client’s footfall. Infographics, short product video, mission and vision, services, customer interaction etc are the most impactful elements which touch human mind with their presence. Hence if you are marking a visual presence of these sections then be certain to hire web designer or Web Design agency for the same.

Build a blog

Content marketing can work wonders for your business. Blogging is considered to be an effective and affordable way to drive traffic to your site. Create interesting posts for your blog to meet the expectations of the target audience. You’ll be able to attract more visitors and get more traffic with blogging activities.

Over the years Blog became the unavoidable part of the website. To ensure that business is providing all services efficiently and to show their constant work in the same field agencies recommend blogs to be part of website design.  Blogs also helps to boost you online presence in eye of search engine to give your marketing an edge over your competitors.

The blog must maintain your marketing strategy and shape up the structure the meaningful content. Promoting your services and goods is quite tedious job to do, especially in present highly competitive business climate. It’s the time when the website’s blog comes in handy. It helps you with the multimedia representation of your agency, keeps the audience interested and promotes your services to keep sales running.

Optimize SEO

Did you know that using relevant keywords or meta descriptions can have a great impact on your SEO rankings? There are several SEO elements such as keywords, alt text to your images, meta titles, meta descriptions, URLs, and others that can be changed to improve your digital presence.

Web redesign company promises to shape up the website as per SEO guidelines. This will sort out many technical aspect of the website and give flexibility to online presence which is essential.

Voice Search

If you haven’t optimized your website for Voice Search, you could be losing a lot of business. A lot of people use Voice Search rather than typing the query in search bar. Make sure that you have optimized your eCommerce store for Voice Search to engage the audience.

No matter what changes you bring in to your website, make sure that the new site fits your brand in terms of look and feel. Pay attention to what your customers expect and transform your website into a user-friendly and profit-generating tool. Hire an expert website design agency to help you achieve your business objectives. Focus on improving the user experience and you would notice a boost in your conversion rates. Plan ahead well in advance when you need to redesign your website. Conduct an online competitor research by visiting their websites and see what makes them successful. Identify the elements missing in their website so that you can incorporate them in your website. Keep an eye on the latest industry trends and build a future-ready website.

Hire Web design company to restructure your brand and get complete advantage of latest trends.

Website Refresh or Redesign: Know Which is Better for Your Business

Website Refresh or Redesign: Know Which is Better for Your Business

With changing times, business grows, and a company needs to upgrade every aspect with growth. One such point is the need to update the corporate website as business scales. Also, the site is the online face of any business, and every company must expand it.

There are two ways to grow your corporate business either get your website a refresh or redesign. This scenario may be a tough choice for you. And this is the reason why we are curating this article.

You will get to see the benefits of both redesigns and refresh to know which one of them is better.

Website Refresh

A website refresh is nothing but simple tweaks for your website. And it is like trying a new hairstyle, won’t take up a lot of time or resources with simple changes in the site. Here are five reasons why you have to go with the website refresh.

  • Search Engine Optimization (SEO)

The SEO algorithms of search engines change from time to time, and it is not possible to redesign the entire website whenever the algorithm is changed. So, the best way to address that issue is with the help of refreshing the site. Hence, this refresh doesn’t cost you a lot and won’t even take up a lot of resources. The entire management will turn useful and smooth.

  • Small Updates in Website

If you got a new logo or any other new things that you want to add to the website, you could go with this refreshing feature only. So, there is no need for you to go with redesign until and unless other businesses present in the market are affected by this logo change, as in palettes or coloring effect on other companies. 

  • New Content

You can add new blog posts, new services, and any other content that you want to add to your website with the help of the website refresh option itself. And this scenario doesn’t require the entire redesigning of the website. Even CMS platforms like WordPress will help in updating the content.

  • Promotional Content

As said, a website is the principal representative of any business online, and if you are offering any discounts or products, then you need to promote the same on the site. Here CMS again comes to the rescue. So, you can use the refreshing website features and put up the promotional content online.

  • Improve User Interface

Simple changes involving navigation and slight variations in the website content are taken care of by the website refresh. 

Website Redesign

A website redesign is like designing a new website. Users’ insights will come in the picture, and the work will start right from scratch. The content, digital strategies, and online tactics, everything is designed especially for the new website.

  • Stagnant Website

So many sites that were stagnant for a long time need website redesigning. And it is a critical aspect that most people tend to ignore. An old look of a website, slow loading, and refreshing times are some of the main reasons why you have to redesign existing website.

  • Completely Rebranding

Be it a merger or acquisition, or you just want to rebrand your entire business, you can do it with the help of redesigning the website. This way, you will be giving a completely new and exciting look for your site. The rebranding includes address logo, colors, style elements, typeface, brand personality, UI and UX, the architecture of information and storytelling. 

  • Outdated Technology

The technological world is moving at high speed, and you need to update your website along with it. Google has recently started penalizing the sites that are not compatible with mobile. If your site is not up to the standards with the latest technologies, then it needs an entirely redesigning.

  • Integrations

If you want to add any kind of marketing technology or shopping experience with eCommerce, then you have to redesign the site entirely. Usually, these are the work done by web developers. Still, as your website integrates with those things, it affects the entire design of the site, and redesigning is a necessity here.

  • New Digital Strategy

With changing days, the digital strategies that were once in use for a website implementation must change. There is no going back here. A Website Redesign makes sure that these strategies and tactics work effectively on it.

Key Takeaways

Redesigning the entire website is a big task, but it will benefit your business in various ways. Improved rankings, along with performance and quality signals, increase in the traffic as well as conversions and brand awareness, there are a lot of fiends where redesigning is going to have an impact. A website is like an online salesman, and you have to ensure that it is as useful and practical as possible.