Month: September 2022

<strong>Top Reasons for Switching from Shopify to Magento</strong>

Top Reasons for Switching from Shopify to Magento

Sometimes you might get confused about which is the right ecommerce platform? Or you may want to upgrade your Shopify store with Magento to get more functionality. If yes, you should read this blog to learn about how to Migrate from Shopify to Magento and why to hire a Magento developer. 

Selecting the right platform is essential because the entire fate of your business depends on it. But choosing the right platform for your eCommerce website is incredibly important to set the stage for your business to thrive.

However, no technology is stable, and to stay ahead, we should constantly evolve according to the growing expectations of the customer. 

So, if you currently own a Shopify-based e-commerce store, then after some time, you require a more suitable platform for your store. Because there comes a time when you want to increase your website traffic, improve your website performance, increase your sales and optimize the speed of your online store.

Shopify development is a good platform but is not growth-friendly for big fish. Thus, if you plan to move, you will want to migrate your current store to a more feature-rich and powerful platform like Magento.

Moreover, if you are a Shopify owner and you are thinking of switching to the Magento platform, in this article, we will give you some compelling reasons to migrate from Shopify to Magento.

Main Reasons to Migrate from Shopify to Magento

Below in the blog; you will get a list of the Top reasons for migration from Shopify to Magento.

1. Get Unlimited Customization While Migrating from Shopify to Magento

Shopify is a SaaS business model and is limited in the visual customization of an online store. The number of Shopify themes is limited, say around 100.

This is a limitation as you can only go for basic customizations through the theme settings and more advanced customizations through the theme editor tools. 

On the other hand, Magento is an Open-source platform with unlimited modification and customization options. With hundreds of themes, Magento offers a great variety to choose from and use immediately.

Magento 2 provides the ability to set multiple languages ​​and currencies and different prices for different groups of customers. Additionally, a store owner can run various other stores and manage them from a single admin panel.

2. Popularity

The main reason for migrating to Magento 2 is that Magento is a licensed platform with the label “Most Popular and Widespread eCommerce Platform” while Shopify is a hosted eCommerce platform. 

Besides this, Magento is an open-source platform and has no additional cost to use it. This reason also plays a significant role in increasing Magento’s popularity among ecommerce business owners. 

3. Get Features Out of the Box

Shopify and Magento are two of the most powerful platforms with a lucrative set of required eCommerce features and support functionalities.

However, Magento has an advantage over Shopify in terms of providing several significant features that Shopify does not have. Magento provides unlimited inventory sizes, coupons, multilingual support, and discount codes.

An expert Magento developer can easily enhance Magento and Shopify by adding specific extensions from the store. However, Magento is the winner, with more than 5,000+ free and paid extensions.

4. Third Party Integration and Extensions

Shopify supports around 200 extensions, while Magento supports unprecedentedly, with over 5000 extensions.

Of course, they are a bit complex, but they offer the functionality you need to run your e-shop. When you work with Shopify extensions, you have to pay a price to shopify, and you have to do it every month.

While using the Magento will charge only a one-time fee for the Magento extension. The monthly running costs will increase if you go for recurring monthly running costs.

5. Advanced Mobile Commerce Technology

People can buy or sell products and services using wireless handheld devices such as iPhones, iPad, or Android using internet/mobile data from Magento stores.

Using the Magento ecommerce platform, you can easily integrate with multiple systems like iPhone, Android, Bing, chrome, etc. That is why Magento is the best ecommerce platform for your ecommerce business.

6. Business Models

Magento comes in 2 versions – Open source and commerce. The open source or community edition is free, and anyone can use it. 

If you have a big store, you can choose the commerce version, which has much more powerful features like indexing, backup, caching, inventory management tools, etc. So, when you migrate Shopify to Magento, you will have ways to perform the migration smoothly.

7. The Magento Community

Magento boasts a large community, and you can expect new versions every few months. More recent versions of Magento have so many loaded with bug fixes, new features, and other improvements. 

In addition, you can benefit from extensive technical support from the legendary Magento community.

So, these are the main reasons that make sense to migrate Shopify to Magento 2.

Best Way of Migration Process from Shopify to Magento

The migration process can seem a little confusing to people who don’t have a lot of technical skills. But it is not as long and complicated as it is supposed to be. Of course, everything depends on the chosen migration method.

If your online store has several entities, it is best to switch to manual migration. Or you will spend much time on monotonous work and encounter serious errors such as data loss or duplication.

Another option is to hire a Magento developer to perform the data transfer for you. Although this can be quite an expensive method, you will likely have fewer problems with the accuracy of the migration.

Thus, if you don’t have the time and skills to migrate, you can rely on the Magento experts at Pixlogix Infotech Pvt. Ltd., a complete Magento 2.0 solution partner. This Magento development company can perform the data migration for you and provide all necessary customization and support at every step of your migration process.

Additionally, this Magento Development company has a 99% job satisfaction ratio from their clientele and a 96% of client engagement ratio. These stats can give you confidence that you can 100% rely on Magento development team for growing your ecommerce business. They provide complete Shopify to Magento migration, including your products, customers, orders, data, and various entities, to your new Magento 2 online store. For more information, visit the website.

Conclusion of Top Reasons to Migrate from Shopify to Magento

Magento Ecommerce development is one of the most advanced, scalable, flexible, and feature-rich services that meets and fits your business requirements. It is also popular, open source, and provides multiple customization features per the specific business requirements. It also supports a wide variety of third-party extensions providing you to expand your online store’s opportunities. 

<strong>How Magento Development Services Can Help Grow an Online Store?</strong>

How Magento Development Services Can Help Grow an Online Store?

Are you looking for a guide about what things you need to keep up to date in your online store? Or how can a Magento development service help you maintain and grow your online store brand? 

If your answer is yes, then this blog is for you.

In the online era, you need various technical and business support for your running business. And this regular maintenance required a lot of knowledge and experience in coding and development.

A Magento website requires maintenance from time to time. As your business grows and evolves, new products are added, new customer accounts are created, old customer accounts are deleted, and themes and extensions change. All these operations affect the performance of the store.

So regular maintenance helps keep your store fast, reliable, and secure.

In this article, we will focus on all the areas you can maintain and keep your Magento 2 store up to date.

Why Do You Need Magento Development Services to Grow Your Magento Store?

Your Magento 2 store requires maintenance to function correctly. Your website may run smoothly, but your performance may degrade over time. Here are some reasons why it is essential to maintain your Magento 2 web store and how Magento development services can help you. 

1.  Performance Improvement

Digital tools need updating from time to time, just like your Magento 2 web store. Failure to do so will result in performance degradation.

Fine-tuning your Magento store helps to improve performance and reduce the consequences of technical issues that affect the buyer’s purchase journey. Many Magento partners offer Magento development services for better performance.

2.  Latest Security Patches

Online store security is vital in today’s world to prevent data theft by hackers. With each upgrade, Magento introduces security patches to help secure your store from vulnerabilities. 

Magento also releases security patches separately, so they don’t break your store-wide settings. You can contact any Magento development services partner to install security patches.

3.  Better Customer Satisfaction

The success of your Magento eCommerce store depends on a good customer experience. A customer who has a bad experience with your store will never return, and you will lose potential customers from your store, which will affect sales.

Not maintaining the store from time to time means you will lose a lot of customers. Store maintenance will lead to more satisfied customers, high traffic, and better conversions. So, Magento Development services can provide the best functionality to your Magento store. 

4.  Basic Steps to Maintaining Your Magento Store

So far, you have found that avoiding your Magento store’s maintenance will hurt your store’s performance. Thus, managing and maintaining a Magento store is inevitable.

But you have no idea where to start and what factors you should focus on for your Magento store. Well, here I have mentioned the detailed steps to maintain your Magento store.

5.  Check Your Site’s Performance.

The first and most crucial step in website maintenance is to monitor its performance. High-performing websites result in low bounce rates, better user experience, and high engagement rates. Errors such as slow page load speed, broken CTA buttons, or larger image size affect the performance of your website.

Examine your website and try to find such defects that may hinder the performance of the website. Check bounce rates, traffic levels, and sources to verify site performance. Tools like Google Analytics and Screaming Frog can help analyse your website metrics.

6.  Test Your Site Speed

Website loading speed is essential for an eCommerce Store. Website speed is critical during navigation, page view, and store view. Improving website speed can reduce cart abandonment and enhance digital visibility.

Look for elements or factors that make it a slow-loading website. Take the necessary steps to increase your website speed. A tool like Google Page Speed ​​Insight will help you evaluate your site’s speed.

7.  Run a Security Audit

Security is essential for e-commerce businesses because users share their personal information with you. A secure platform can gain customers’ trust and turn them into a targeted audience. Search engines also prefer secure websites, keeping them higher in SERPs.

It would be best if you run a security audit to provide a secure platform for your users. Free tools like MageReport Scan will give you the security status of your Magento store. It provides you with bug and vulnerability reports that make your store insecure. You can fix all security alerts one by one and protect your store.

8.  Test Web Forms

Forms are part of the marketing and sales process for an eCommerce store. Forms help collect information such as contact details, email addresses, and other customers’ details—these details you can use to build your marketing strategy, sales, and lead generation. 

But form errors can lead to lower conversion rates and affect search engine rankings. So, check that your Magento store entry forms are working correctly from the backend. Look for ways to optimize your forms so users can quickly fill out details. Remove unnecessary fields from the form so that it is not lengthy. Do not use reset and clear buttons on forms unless necessary.

9.  Update Website Content Regularly.

Google loves websites that bring fresh content to their users. Your website content becomes outdated over time. For a better user experience, the website’s content needs to be updated once in a while. Update existing content or add new content to drive traffic effortlessly.

Updated content also builds domain authority for your Magento site. Google and users trust websites with high authority. So, redoing the content of your Magento store is beneficial for online credit.

10. Flush Magento Image Cache

Magento product images are stored in a dedicated cache folder. The Catalog Cache folder is sometimes huge due to adding and removing products in the catalog. Flushing the cache can free up a lot of disk space.

You can easily flush the image cache from your Magento admin panel. Scroll down the page and find the Flush Catalog Images Cache.

11. Log Rotation

Magento stores information about all activities that occur in your Magento store database. Activity data such as orders, new registrations, visits, and more are stored in a log file. This data is helpful, but as activity increases, the log file grows and takes up a lot of disk space. Larger log files will reduce database performance.

Clean log rotation regularly to protect your Magento 2 store from poor performance. You can also set up automatic log cleaning from your Magento admin panel. You can also use the Magento development Service, where experts will help speed up your store’s performance.

12. Upgrade Your Magento Store to The Latest Version

Magento releases updates now and then. We strongly recommend upgrading your store to Magento’s latest version. The new version brings added features, new features, security improvements, and bug fixes to improve the user’s shopping experience. The upgrade also improves store performance. Website speed is enhanced by code optimization.

Stay updated with the latest Magento news and releases so you don’t miss any updates. We recommend you take the help of Magento experts to upgrade your Magento store without data loss.

Wrapping up

Getting your Magento 2 website up and running is the first step to building an eCommerce store. It requires timely maintenance and support to keep it running and increase overall speed. It is essential to spend time and effort to maintain your Magento 2 store and keep it up to date.

You can Hire Magento Developers to help keep your Magento website well-versed with new trends. Website maintenance aims to speed up your Magento store, keep your website in great shape. 

Pixlogix Infotech Pvt. Ltd. is India’s leading Magento Development Company. They do not just help you customize your Magento website but also give you all-in-one solutions for your ecommerce business. So, if you are looking to hire expert Magento developers, you can contact them by visiting their website.

Important WordPress Statistics to know in 2022

Important WordPress Statistics to know in 2022

As we know, WordPress has been a great platform in the content management systems category. This CMS was made as a blogging site that gained popularity. The popularity of WordPress is because of a variety of factors. For users who have a basic understanding of computers and those inclined to develop CMS, it provides a straightforward solution for CMS development. One feature that differentiates WordPress from the competition is that anyone with a basic computer understanding can use it.

WordPress is a seamless and easy-to-use CMS thanks to its fast installation process. This field can be set up in a few minutes. Many companies choose WordPress as their preferred content management system because it is easy to use, flexible, and powerful.

With its vast user base, WordPress is developing. WordPress, once used by bloggers, is now used by news organizations, WordPress development companies, e-commerce companies, and many others.

Let’s look at the critical WordPress statistics data below to understand better the most widely used open-source CMS worldwide and its community.

Do you know? Of all those websites using the Content Management System, WordPress solo is used by 64.2% of them. And when we talk about all websites it’s 43.0%.

WordPress Statistics About Different Version Usages

  • WordPress has published 5 versions of updates and every version is working now.
  • Version 1 of WordPress is used by less than 0.1% of the websites.
  • Next version 2 is using 0.1%
  • And Version 3 is quite more uses it’s 0.6%
  • Now Version 4 of WordPress is using 10.3% of the websites.
  • Last but not the least, the latest version 5 is 89.1% of all WordPress websites.

Subcategories of WordPress

Here are the statics of different types of WordPress Website subcategories

  • WooCommerce is holding 20.3%
  • Elementor used 17.4%
  • WPBakery 14.2%
  • Beaver Builder 1.0%
  • 10Web Photo Gallery 0.7%
  • NextGEN Gallery 0.7%
  • bbPress 0.6%
  • BuddyPress 0.5%
  • Oxygen 0.2%
  • LearnPress 0.2%
  • wpForo 0.2%
  • FooGallery 0.2%
  • Visual Composer 0.2%
  • Robo Gallery 0.1%
  • SeedProd 0.1%
  • PageLayer 0.1%
  • Modula Albums 0.1%
  • Supsystic Photo Gallery 0.1%
  • Asgaros Forum 0.1%
  • Envira Gallery 0.1%
  • AnsPress less than 0.1%
  • Grand Flagallery less than 0.1%
  • WP EasyCart less than 0.1%
  • WP eCommerce less than 0.1%
  • Carrot less than 0.1%
  • eCommerce Product Catalog less than 0.1%
  • MarketPress less than 0.1%
  • Shopp less than 0.1%
  • Simple:Press less than 0.1%
  • Pressbooks less than 0.1%
  • Other 43.0%

There are over 58,000 plugins, more than 8,000 themes, and many companies and individuals who make a living by creating WordPress sites. That’s why, out of 40% of the web is running WordPress.

We see that 99.1% of websites that use WordPress also use it on their home page. Only 0.5% use WordPress on internal pages only, and 0.4% use it only on subdomains, not to mention www as a subdomain in this context.

Its market share of CMS of 64.3% has never been higher. The market share between the new sites is even higher at 66.2%. If we count the top 1000 sites, the WordPress market share is low, but still 51.8%.

Statistics in WordPress Application

In all, 59,000 plugins have 1+ billion downloads. 43% of plugins are WordPress Supports

WordPress Themes Statistics

More than 31,000 WordPress themes are complete.

Divi, Astra, Hello Elementor, Avada, and many more are the most active WordPress themes.

More than 9,000 free themes in the official WordPress theme.

Statistics for WordPress Plugins:

  • About 60,000 free plugins in the official WordPress plugin guide,
  • Yoast SEO is a very effective WordPress plugin.
  • WordPress uses 35% of the internet.

Different WordPress Statistics and Facts

  • WordPress is available in over 200 languages.
  • Official WordPress users live full-time on the platform.
  • 71% of WordPress-published pages use English for their content.

Conclusion:

A wise man said that when you want to grow your business faster, you must understand your customers. And with these stats, WordPress proves it. It provides the best services to their clients, and that’s why it takes the lead in the market. WordPress usage statistics are also going high in the eCommerce sector because an eCommerce provider is not technical.

So, they need help from any WordPress Development companies to build their site and maintain their online presence. Nowadays, many businesses are doing eCommerce, so competing with them and adding features to make a better user experience is challenging for them.

However, WordPress can build a regular website and operate online business hassle-free.

Apart from this, WordPress is easy to build, but when you want to create a customized design, you need technical support.

If you think about building your unique website, you should try WordPress and if you don’t know how to start then you can hire a WordPress Development Company like Pixlogix Infotech.

Pixlogix Infotech is an award-winning WordPress Development Company in India that gives you precisely the match your idea and needs. So, why are you waiting? Give the face of reality to your idea now with WordPress and take advantage of one of the leading content management systems.

Why SEO Specialists Adore WordPress Websites?

Why SEO Specialists Adore WordPress Websites?

Do you know why every successful SEO experts love WordPress website? It is no wonder that currently, WordPress has more than 64.2% market share in CMS websites.

And the main reason for this huge market coverage is that SEO experts but maximum beginners also prefer to use WordPress to run their online businesses.

When deciding on your website builder and which platform is best for you, you need to think about traffic.

On the Internet, there is vast traffic plus high competitors available. If you want massive visitors to your website. In that case, you need to think about searchability and visibility and which content management system (CMS) would best support this and your other requirements.

Below, we have mentioned all the primary points for every online business owner. These are all points you get in SEO experts’ favorite CMS platform, WordPress.

Reasons SEO Experts Love WordPress Website

During the online website running, you have to manage many problems, like Marketing, security, content, Integration, looks, etc. You can solve all these problems with the help of a WordPress website. And these features make WordPress so unique from other CMS platforms. For detailed information, read continue.

1. WordPress Website is Mobile Friendly

Nowadays, 58.99% of the traffic of search engines comes from smartphones and tablet devices. Therefore, entrepreneurs must adapt to this new trend if they want to maintain their digital competitive advantage.

Thus, WordPress can resolve these issues. Currently, most WordPress website themes come from mobile-optimized interfaces. Additionally, you can check how your WordPress site looks on all different devices with every change in the website design.

2. WordPress Website has Easy UX Design System

A user experience or UX encompasses all elements a user or visitor can use to interact with the business. Their services or products.

Therefore, a poor user experience can be anything from poor web design to poorly structured content and images irrelevant to the copy.

Google can understand how good the user experience of any website is from metrics like bounce rate, average time spent on the page, cart abandonment, etc. It would help if you tracked these metrics, and you can do this by Google Analytics account.

Here are some indicators that identify a terrible user experience on your website.

  • No share or low engagement with content.
  • Low conversion rate.
  • High overall bounce rate
  • Low completion rate when filling out a form, purchasing, etc.

However, with a good user experience, you can keep your visitors on your site longer and engage more with your content.

With WordPress, you have many customization options on your WordPress website, with many great plugins and themes available, more than any other competitor. Now you can be creative and design incredible websites.

3. Easy Permalinks Creation in WordPress Website

Permalinks are the web address of every single webpage. And good permalink help SEO experts are quickly ranking their website on SERPs.

With WordPress, you can easily edit your permalinks. You can do this by visiting the settings and entering the desired format.

When you customize it, a format like “http://examplewebsite.com/post-title/” is better for search engines and your visitors, who should be able to figure out the topic of your article from the link.

4. WordPress Website has Multilingualism Features

Currently, the internet has spread all over the world. However, there are lots of languages that are used by different places and countries.

WordPress now has a global reach and supports more than 160 languages ​​worldwide. That means you can create a website with multilingualism. And SEO experts can easily connect to the global audience for better brand marketing.

5. WordPress Website has Affordable Prices

WordPress is a free, open-source Content Management System. So, you can use this system without paying any cost.

When you see the features and the plans of the WordPress CMS, you feel it’s worth it for you. This platform provides many price plans, so you can choose any of them and upgrade.

6. Multiple Security Options with WordPress Website

WordPress is a safe platform. However, this does not mean you are entirely vulnerable to malicious attacks, hackers, and malware on your website.

Fortunately, WordPress makes it easy for you to increase the security of your site with features like password-protecting the contents of folders.

Updating your WordPress version will help you fight bugs and potential security threats. It’s also easy to enable an SSL certificate for your WordPress site. Most of the time, you can only get this from your hosting web service.

You can also take proactive steps by installing a WordPress backup plugin. If your website is somehow compromised, you don’t want to lose all your content and data. The plugin makes it easy for you to restore your site if something goes wrong.

7. WordPress Website is SEO Friendly Interface

SEO experts know that WordPress is suitable for using Search Engine Optimization activities. Because, in WordPress website, you can hassle freely and optimize your website without touching any hard coding of the website.

Additionally, the Image Optimization features of WordPress can give lots of support to SEO experts. Images are a valuable SEO asset and play an essential role in ensuring your content is interesting, accessible, and engaging. They provide essential contextual information to search engine bots.

On the other hand, optimized images can speed up page loading, improve user experience, and provide additional ranking options. You can do this by selecting the image editing options and filling in the “Alt text” field. For best results, include a version of the keyword. Many free options in WordPress for SEO experts can automatically optimize the size of many images.

8. WordPress Website has Good Site Speed

Google is very interested in speed and has included site and page speed as a ranking signal. Google takes page speed into account specifically because the faster a page can load, the easier it is for the search engine to crawl the entire site and index it appropriately.

In addition, the speed of the website is essential for the user experience. Pages with shorter load times have lower bounce rates and higher average time spent on the page. For those already using WordPress, site speed should not be an issue. There are many fast-loading themes to meet all needs. You can also find plugins that have been created to increase website speed.

Increased common reasons for a slow-loading WordPress site include unoptimized images and digital assets, poor web hosting services, using too many plugins, and more. And since speed is important, it’s essential to be aware of what potential obstacles may appear, when, and under what circumstances so that you can learn how to approach and deal with them.

9. WordPress Website has a Simplified Content Creation System

Starting a new WordPress site is so easy; anyone can do it. You can set everything up in a few clicks. Once your website is live, you must go to the “posts” section of the main menu. You will find everything you need to write and publish a new blog post here.

You will find text editors, formatting tools, and ways to upload media files here. As you will quickly discover, the entire process of creating content on WordPress is straightforward. So, you’ll have no excuse for lacking in that department.

Once your content has been published, you won’t have to jump through hoops to edit it further. You must search the post and make any changes or updates using the visual editor.

Once these changes are made, click the “save” button, and the new version of this content will be available immediately.

End Note From a WordPress SEO Expert

Using WordPress is beneficial for users and the growth of your brand and business. Its unique features and tools make this platform ideal for businesses of any size. It’s easy to use, scalable, and constantly evolving, offering the flexibility your website needs.

Apart from this, if you still have any question regarding why WordPress is the best platform, feel free to contact Pixlogix Infotech Pvt. Ltd. They are leading WordPress development Company and have a team of passionate and experienced professionals who are always ready to take on any challenge.

13 Benefits of Laravel Development Services- 2022

Every firm and merchant need a professional website with a perfect appearance and vital details. An ideal framework. One such ideal solution is Laravel. It offers a list of advantages that are helpful in creating web applications efficiently. Laravel has bagged one of the slots for the most popular frameworks globally.

<strong>Magento 2 Store Security Guidelines</strong>

Magento 2 Store Security Guidelines

If you are looking for an excellent guide to help secure your Magento 2 store, this blog is for you.

Today, the use of technology and the Internet is growing unexpectedly. With this revolution, many merchants are often looking to improve the security functionality of their Magento 2 stores.

Some Magento 2 store owners may hire a Magento development company to solve their technical issues. However, finding top Magento development companies is not an easy task.

Even if you are confident that your Magento 2 store is 100% secure, there is no harm in taking additional steps to ensure that it is protected from any breach.

Magento 2 experts and professionals are working hard to develop new ways to improve Magento security so that your store and customer data are not compromised. So, we’ve gathered the best tips on how you can enhance the security of your Magento 2 store and provide your customers with a secure shopping experience.

Magento Hack Statistics

  • In October 2015, Magento sites were targeted by the Guruincsite malware – hackers injected malicious scripts designed to create iframes from “guruincsite[.]com”.
  • In 2016, Magento received reports indicating that new malware was stealing customers’ checkout and credit card information. The attackers probably used the admin area or database access to their customers’ personal and payment data.
  • In 2017, DefenseCode reported that Magento CE web stores are vulnerable to a remote code execution attack (this allows attackers to skim the site, steal stored credit card information, take control of the database, and so on).

Furthermore, the Magecart attacks are the most persistent Magento attack to date. As a result of these attacks, customers experience identity theft, data theft, fraudulent transactions, and so on.

Here is more extensive hacking data for you. Now let’s move on to some essential tips for Magento security.

Magento Security Tips for Your Magento 1 and Magento 2 Stores

Securing and maintaining your website is essential in this era of increasing cybercrime, even more so in eCommerce web stores. The consequences of an attack on Magento will affect more people.

The expert communities, top Magento development companies and developers are securing your site, so people feel confident enough to put their cards right in and not face the consequences. When it comes to website owners, there are cold and rigid penalties for ignoring Magento security.

However, you can avoid being in the face of the storm if you follow the safety precautions listed below in this guide. If you implement these measures carefully, you will minimize the risks.

1. Limit Login Attempts for Magento Admin

Locking your admin panel is a secure way to save your Magento store from attackers is to limit the number of failed login attempts. You can also limit the maximum number of passwords reset request. This will protect your site from unauthenticated login attempts.

To configure your website, you can follow these steps:

For Magento 1:

  • Log in to your admin panel.
  • Go to the System section.
  • Next, go to Configurations.
  • Click Advanced > Administrator.
  • Click on an administrator to expand the Security option and change the appropriate settings.

You can also use this same process for your Magento 2 stores and set the limited login attempts.

2. Enable Captcha in Magento Login & Forms

CAPTCHA stands for Completely Automated Public Turing test that differentiates computers from humans. So, CAPTCHA is your best solution for bot attacks on your Magento admin panel. You can enable CAPTCHA on your website by following these simple steps:

In the Magento 1 stores you need to follow these steps:

  • Go to the System section
  • Click Configuration
  • Go to Advanced>> Admin on the left panel
  • Expand the CAPTCHA section; Select “Yes” to enable CAPTCHA.

Next, In the Magento 2 stores you need to follow these steps:

  • Go to Stores>>Settings
  • Click Configuration
  • Go to Advanced>> Admin on the left panel
  • Expand the CAPTCHA section; Select “Yes” to enable CAPTCHA.

3. Use Two-Step Verification to Log in to Magento

Two-step verification greatly reduces the security risks associated with your Magento passwords. Even if the hacker can access the stolen credentials, they cannot log into your admin panel due to increased security. In addition, two-factor authentication also checks for brute force. You can also install TFA on your login page for authentic access to user accounts.

There are a lot of extensions that provide the utility of two-step verification. Choose the best one based on the rating.

4. Back up Your Data Regularly

In case of an unexpected attack, a backup can save your website. A good backup helps restore your hacked website in minutes. It’s the best disaster management you’ve got. However, for the backup to work, you need to take care of a few things, such as:

  • Files to be included
  • Backup frequency
  • Backup functionality

Before you start backing up your website, get the essentials right. The backup should contain all the files needed to configure, look and function your website. The Magneto website allows you to make four kinds of backups, such as:

  • System backup (includes source code+database+media),
  • Database backup (exclusively for the database),
  • Database with media backup a
  • A system without media backup.

Note:

Put your website into maintenance mode before backing it up. The website automatically exits maintenance mode after backup.

Ensure your server and database are backed up to an external location other than your server.

A system backup is the most functional backup because it contains both the source code and the database. However, you can mix and match the types according to your needs.

Frequency of the backups may vary depending on how often you update your website content. You can opt for daily, weekly or monthly backups.

Now the backup methods, you can either opt for manual backup or automate the process. You can also hire a Magento developer for your backend support. They will help you and properly backup your data on the server.

5. Use Strong Passwords

If you are still using a password that is easy to guess, then reconsider it. Using a strong password will help you:

  • Keep your personal information safe
  • Protect your emails, files and other content
  • Prevent someone from hacking into your account
  • A strong password stands up in a crisis like a brute force attack.

Now, what qualifies as a strong password and what doesn’t?

A combination of letters, numbers and symbols as a password creates a strong password. Because passwords are case-sensitive, using both uppercase and lowercase letters make them even stronger.

The ideal password length is between 8-14 characters. On the other hand, a weak password uses easily guessed words, phrases and combinations. For example, passwords 12345678, 258963147 etc. are categorized as weak passwords. You can create passwords or use an online password generator for this purpose.

6. Magento Security Audit

Frequent auditing of Magento 2 stores is also a vital part of website maintenance. A security audit helps you identify loopholes, backdoors, and a breached security structure before a hacker does. A thorough scan such as an audit may not be feasible for business owners now. You need a technical expert like Pixlogix Infotech Pvt. Ltd. that can audit your website and resolve all the issues.

In this Magento Development Company, their expert team timely performs an in-depth security audit test on your website. This security audit will uncover every vulnerability, loophole, and backdoor your website may contain. After finding the loophole and vulnerabilities, they develop solutions to fix all the issues.

Magento 2 Store: Wrapping words

We know it takes enormous effort to build a fantastic online store, even more so to maintain it. But it’s not impossible. We hope this article can successfully explain basic Magento security issues and their solutions to make your Magento 1 and Magento 2 Store more effective.

How to choose the best web design & development company in India

Are you looking for the best web design & development company in India? Is starting a business on your mind? Or you wish to expand a start-up? If yes, this article will help you learn the facts about how to choose the best web design company in India which may provide you with the best solutions as per need.

<strong>Top Secret Ecommerce Strategies Improve Customers in Your Store</strong>

Top Secret Ecommerce Strategies Improve Customers in Your Store

Using the right eCommerce strategies for your small business can take your business to the next level of success. It can help you generate leads and sales without spending a fortune. But which ecommerce strategy can improve your ecommerce website sell?

According to studies,” by the year 2040, the estimated ecommerce website sales will increase by 95%. And also every year the ecommerce industry is growing by 23%.”

However, it can also indicate the high level of competition in e-commerce.

Therefore, to beat your competitors, keep customers and increase your sales, you need the right ecommerce strategies. We’ve put together some practical eCommerce strategies to get you started.

Top eCommerce Strategies for Attract More Customers

You should keep overarching elements in mind when running your eCommerce marketing campaigns. Consider this, and you will increase your chances of large results from your eCommerce business.

1. E-Commerce Strategies: Improve Search Usability

If your ecommerce platform keeps a record of analyzing the behavior of your customers’ searches, congratulations, you are the owner of a great ecommerce platform. These records help you improve your site’s navigation and search capability. 

With this optimization, you are enhancing the user experience of your online store. And also, organize your store for your potential customers who know their requirements and want to browse your product to buy something. 

Customers who know the perfect match for what they are looking for want to find the right information quickly. Creating a high-performance search is a key feature for your users because if users don’t find what they’re looking for, they’ll buy it from another store.

The second category is potential customers who want to browse the online store and compare items. They will use the navigation menus to move between product categories and pages. Organize the menu bar and categories into intuitive and easy-to-use sections to make their use seamless.

Your site’s search and navigation features must be well-designed and user-centric to be effective and help improve the overall customer experience of your e-commerce site.

2. E-Commerce Strategies: Optimize the Functionality of Cart

To prevent customers from abandoning their shopping carts, ensure that your shopping cart functions well and is easy to navigate. The way to understand weaknesses is often to analyze performance. Evaluate your analytics data to determine which stages customers tend to churn and develop ideas to improve them. Then use A/B testing to determine which solution has the highest potential to reduce shopping cart abandonment.

Pay attention to the user journey during the optimization process. Clean the checkout page and remove distractions and exit points. This strategy will prevent any confusion during the payment process. Many conversion studies have shown that the fewer clicks during checkout, the higher your conversion rate will be.

3. E-Commerce Strategies: Create Landing Pages

Using a landing page for any ecommerce website sell campaign or product is an excellent idea to improve the purchase rate. With the development of personalized landing pages with unique copy, your e-commerce business strategy will successfully increase the chance of attracting more customers willing to buy your products. Create specific landing pages for different groups within your target audience. Outline your buyer personas and use analytics to determine the general demographic segments you are targeting.

While developing a landing page, remember that your design is effective and attractive enough to convert visitors into customers. To solve this problem, you can develop your landing page with the best UX/UI experts and improve your page’s conversation rate.  

4. E-Commerce Strategies: high-quality product Image and clear descriptions

High-quality product images and videos are essential to every eCommerce website’s selling strategy. These elements are essential for capturing the attention of your potential eCommerce customers. Outside the physical world, buyers cannot touch the product and make their purchase decisions entirely dependent on the product display and previous customers’ feedback.

Displaying highly visible thumbnails on the search results page will help users find the product they want with a single click and better understand ​​what you have to offer.

Keep product descriptions short and to the point. Avoid the fluff and create a comprehensive list of features and benefits. Your target customers want to know all about the potential purchase and how the product would help them and improve their daily lives, and keep this as a consistent theme in your eCommerce website sell strategy.

5. E-Commerce Strategies: Customize the home page

Personalization is a technique that records what customers viewed or visited during their last session on your e-commerce website and makes new purchase suggestions on each subsequent visit based on previous in-store experiences.

You can hire an experienced ecommerce web developer to design a functional website. They help you give all the facilities like a customized home page, easy navigation process, effective search bar, and so on, that can improve your customer experience. So, analyze your website performance now and improve your website before your business gets out from the competition.

Now back to the next ecommerce website sell strategy. 

6. E-Commerce Strategies: Build email lists

If your eCommerce business strategy doesn’t include email marketing as a communication channel, you’re missing out on huge sales. Use opt-in forms, and donate something for an email address, such as a discount code or even a small gift. Ensure you earn the customer’s trust and never send emails without the user’s consent. Otherwise, you risk ending up in the SPAM folder, and no one wants to ruin their brand like that.

Include an opt-in box at the end of your blog posts or shopping guides. If the visitors liked the content you provided, they would be happy to stay in touch and receive information about news, discounts, and events and will leave their email. That trick can save your emails from getting into spam lists. 

7. E-Commerce Strategies: Focus on Consistent and Unique Content

Content marketing is still the most effective eCommerce business strategy you can employ today. The advertising world is constantly changing; consumers try to avoid ads in many ways. With a strong eCommerce content marketing strategy implemented correctly, you can provide more value to your customers.

To do this, you must first understand your customers’ requirements, pain points, and customer journey. You must know your target market well, especially how they consume content and what kind of information they need, depending on each stage of their journey.

8. E-Commerce Strategies: Improve your Social Media Strategy

Your eCommerce marketing team’s social media strategy should tie in with your content strategy. This means redirecting your website content across social media channels as it will guarantee you a larger audience and increase your visibility.

In the B2C business models, the primary audience is the normal people, so you need a giant crowd of potential customers. Social networks like Instagram, YouTube, Snapchat, and TikTok are usually best for an eCommerce marketing strategy focused on selling products. However, don’t underestimate the power of Facebook, as the social media giant has over 2.89 billion monthly active users.

9. E-Commerce Strategies: Implement user-generated content

The idea behind User Generated Content is simple: consumers post content (video clips, images, testimonials, reviews, and blogs) that is publicly available online through social media and other sites about your store, brand, or product.

Generated organic content can be a positive or negative experience with an online store or products. As part of your smart eCommerce strategy, UGS can help you drive more leads to your website because UGC is 2.4 times more likely to influence people’s purchasing decisions than influencer content.

Conclusion

These e-commerce strategies we have listed are just a small portion of the opportunities your business can use to reach more customers online. Each point in this article shows ideas that strategies can develop into working sales.

Analyze your website, test some patterns we’ve outlined, and give us feedback on what’s working well for your business and what you need to improve.

You can always contact eCommerce development company Pixlogix Infotech Pvt. Ltd. to schedule a call with one of the best marketing specialists for in-depth analysis and any marketing tips and tricks that can successfully improve your e-Commerce website sell. The ecommerce marketing team of this IT service company have more than 10 year of experience in developing and executing highly effective ecommerce strategies. Visit the site now to learn more.

10 Important Reasons: Why Should I go with WordPress for My Business Website?

Are you planning to build your dream business website? But confused about why you should go with WordPress? Well, here all your doubts will be clear.

Check out the Facts about WordPress

Brands that use WordPress:

  • Samsung
  • Forbes
  • The New York Times
  • Mashable

Celebrities that use WordPress:

  • James Bond
  • Blondie
  • Justin Timberlake
  • Justin Bieber

Read more…

<strong>WordPress Web Design Trends to Inspire</strong>

WordPress Web Design Trends to Inspire

Every year, we are treated to a fresh array of WordPress web design trends that promise to breathe new life into the platform.

While there is no denying that WordPress has come a long way since its humble beginnings back in 2004, even the most experienced web designers find it hard to keep up with the ever-changing trends that influence the way we interact with websites.

Here, we’ll take a look at seven of the most prominent WordPress web design trends that have shaped the platform in the past year and how you can incorporate them into your own design work.

7 WordPress Web Design Trends:

1. Rich Media

Thanks to the rise of responsive web design and the explosion of digital media, designers have been able to take advantage of the newfound flexibility and create engaging editorial experiences for their readers. What was once reserved for print publications has now found its way into websites too, including infographics, galleries, and video content.

Responsive design allows for a website to adopt the format of the device on which it is being viewed, be it desktop, tablet, or mobile.

This approach allows for a seamless user experience no matter what screen size is being used to view the site. Think of a map website that automatically scales the details to fit the screen size.

Designers can also take responsive design a step further and create single pages that adapt their design based on the size of the device on which they are being viewed.

This is especially useful for e-commerce websites as it allows the customer to seamlessly navigate the site regardless of whether they are on a mobile, tablet, or desktop computer.

2. Authentic Interaction

Last year, Google introduced a feature to their Search Appliances that would allow users to authenticate text and data on Google websites.

The search giant described this as “bringing the login experience to the search bar.” The feature allows users to sign in with their Google account when they visit a Google property, including search results and blogs.

What does this mean for designers? Authentic interaction allows users to trust the content they are reading or viewing, which in turn encourages them to engage with the material.

Designers can incorporate this feature into their own work by making it easy for users to sign in with their accounts when they visit their website.

3. Dark or Light Backgrounds

In 2018, dark backgrounds went from being a trendy choice for Twitter profiles to being incorporated into websites as a matter of course.

In fact, a whopping 83% of digitally-designated brands and agencies use them in some capacity, according to a recent study from HubSpot.

What’s more is the study also found that 44% of consumers have a hard time distinguishing text on a white background, which makes it even more essential that websites include a dark background for optimal readability.

Whether you are designing a blog or a corporate website, incorporating a dark background into your layout will certainly improve readability and make a massive difference in terms of user experience.

Just remember that dark backgrounds don’t show up well on all devices, so make sure you test your site on a variety of devices before making any final decisions.

4. Big or Small Typefaces

With Google introducing a feature that makes fonts smaller on smaller screens, it’s time for designers to adapt their work flow and use small fonts on small devices.

The reason behind this is simple: On a mobile or tablet, the screen is much smaller and so is the text.

If you’ve ever tried to read an article on a mobile device, you’ll know that the smallest text possible ensures the highest readability.

As a general rule of thumb, use whatever combination of typeface and font sizes to achieve the best possible readability.

5. Animated or Static Images

While we are on the subject of fonts and text sizes, an image’s dimensions also matter, which is why we are seeing a rise in animated images and static images come into their own.

Both of these will help to make your content more accessible and engaging.

Besides creating short-form content that people can consume in the moments when they need it, the platform also features live-streaming events where creators play off their smartphones’ cameras against a backdrop of still images.

With all of these videos, images, and gifs getting more and more popular, designers need to keep up.

Animations can be a great way to add a bit of life to your content while static images allow for an easy-to-follow layout that doesn’t require any additional formatting.

6. Flat or 3D Design

Flat design, otherwise known as Modern Design or Minimalism, is all the rage right now. According to a 2019 Google Search Appliance study, 48% of respondents chose this type of design for their websites.

As the name suggests, websites designed using flat design principles feature all the visual cues that the viewer is used to finding on their screens, whether it be an inbox, blog post, or a product page.

Designing a site using these principles doesn’t require exceptionally high skills, but experience does help.

7. Clean & fast accessible content

This is a trend we are going to see more and more, especially as the coronavirus pandemic deepens. People are searching for information online about the disease as it spreads, and content about various aspects of the pandemic, from vaccines to treatments, are going to be popular.

The idea behind including this type of content on your website is to make sure it is easily accessible and that the reader does not have to search for it.

Even though the News website only includes cards at the end of their stories, you can easily replicate this feature on your own by including frequently asked questions or tips and tricks about your topic.

As you start to incorporate the above trends into your own work, you’ll find that your sites will automatically adapt to the smaller sizes of devices, allowing for an excellent user experience.

Pixlogix Infotech Pvt. Ltd. is an award-winning web design agency in India. We are a team of passionate and experienced professionals who are always ready to take on any challenge. For more information visit http://www.pixlogix.com today!