No entrepreneur ever said that choosing the right technology for eCommerce Website development was easy. With the advancement in technology, choices in web technology have been expanded to a great extent. However, do you know that these platforms play a decisive role? The traffic, sales, and visibility of your website entirely depend on the technology you’ve chosen. That is why you need to be smart enough to pick the platform that meets your requirement. It is crucial to do your research work and then invest in the right web technology. It also relies on your business domain as well. Being an entrepreneur, you should first jot down your checklist and then plunge into the market to select the technology.
However, if you’re planning to develop an eCommerce website, then Magento would be your first preference. As per 2019 statistics, Magento alone accounts for 12% of the website over web and merchants optimizing this platform are growing three times faster. Experts suggest that Magento will prove groundbreaking with time.
What is Magento?
Magento is a PHP open-source platform that provides merchants with incredible flexibility concerning the design of the website, shopping cart system, payment integration, content, and a lot more. It aims to provide owners complete control over their online store. Moreover, Magento also features some influential marketing, catalog-management tools, and SEO optimization. Magento has the ability to scale online shops by enabling them to add more than ten thousand products.
What are the top benefits of Magento?
1. Versatile content management- With its intuitive user-interface, you can easily manage visual-based pages. This will allow you to build and customize your offerings.
2. Mobile-friendly configuration- Magento boasts highly responsive shopping carts, so it quickly loads on mobile devices as well.
3. Supports advanced SEO- This technology was developed by keeping in mind the power of digital marketing. So websites developed on Magento allow you to rank better on SERPs with SEO.
4. Sturdy and spacious- Magento has the ability to sustain 500,000 products on one site and can handle 80,000 orders per hour.
5. Easy third-party integration- You can easily connect your website with popular payment getaways such as PayPal, eBay, Mail Chimp, QuickBooks, and more.
6. Inbuilt cross-selling and up-selling- It quickly add prompts to browse related options on product and checkout pages. This typically impacts user experience and also increases sales potential.
7. Customize security permissions- You can keep your site secure from breaches by efficiently managing internal accesses. It provides you with customization of different levels of security permissions.
What is Magento 2?
Magento 2 is the recently released product by Magento Company, which is currently utilized by 20,000 retailers. Magento 2 is a product of Magento, but it offers better features. This includes a wide range of flexible tools that cover any and all of your advanced SEO, marketing, and catalog management. You would have never experienced such control over your website design, content, and functionality ever before. M2 will take your website to the next level if you’re aware of the features of the previous platform.
Here are the top features of Magento 2:
· Open source and boast flexible architecture
· Offer engaging shopping experience
· Highly secured payments
· Boosts agility and productivity of the business
· Enterprise-grade scalability
· Easy to maintain and upgrade
Now that you’ve understood what Magento is, what are the benefits, what are upgrades in Magento till date? Then choosing Magento would be an ideal choice, but for Magento extension development, you will require experts. Extension plays a crucial role in website development as it enables you to add different functionalities in your site, enhancing overall user experience. You can either hire an in-house team or opt for Magento 2 development services.
If you have got a large business, hiring an in-house team would not be a great deal for you. However, if you have got a medium or small business, then the budget will matter to you. In such scenarios, partnering with the right Magento Development Company can prove to be advantageous. India is the largest country that offers IT services worldwide so that you can hire Magento developer India. You will find it highly cost-effective.
What are the benefits of hiring third-party service providers?
Here is the list of top Magento Website Development benefits:
· Time zone advantage
· Save time and money
· Cost-effective
· Availability 24/7
· Deliver services in a short turnaround time
· Established infrastructure
· Vast industry-specific knowledge
Bottom line
Choosing the right web technology, along with the right partner, can take your business to the next level. Be wise, do your homework, and then invest money.
Creative Digital Web Agency 